Meet the Team
The Caltech Associates staff is dedicated to providing support to our members and addressing inquiries from those curious about joining.
We invite you to contact us at (626) 395-3919 or [email protected]
As executive director, Catherine Reeves leads a progressive, strategic, and results-oriented program to cultivate, nurture, retain, and expand membership in the Caltech Associates while increasing revenue. She oversees the development of the organization's events and travel opportunities and programs that connect the academic and fundraising goals of the campus with the philanthropic interests of the members. She oversees Associates' marketing and communications strategies and is responsible, in partnership with the Associates president, for the development and engagement of the Associates Board, volunteer leadership, and regional committees.
Assistant Director, Marketing and Communications
Wes Pitts is responsible for the strategic development and implementation of the Associates' comprehensive marketing and communications initiatives. He writes, edits, and designs publications and collateral materials for print and digital channels, including the Associates' website.
Assistant Director, Engagement and Programming
Jennifer Alcántara creates and schedules the Associates events locally and across regional chapters in Northern California, Orange County, and the East Coast in partnership with the executive director. She handles individual event planning and faculty coordination and follow-up, and she provides leadership support for the Associates team in their responsibilities related to events. She staffs the Program, Travel, East Coast and Northern California Committees. She is also responsible for creating one-of-a-kind of travel experiences for members.
Membership & Member Services Coordinator; Administrative Manager
Lelia Marshall's key responsibilities include the coordination and stewardship of Associates membership services. She processes Associates gifts, new member applications, and membership renewal communications. Additionally, she provides oversight and follow-up for meeting the day-to-day needs of individual members and records all financial and membership data. Lelia is responsible for data analysis and distribution for enhancing the depth and growth of the Associates. With her significant institutional memory, she acts as support staff for the Membership Committee.
Events & Production Coordinator
Bella manages all physical aspects of event planning, coordination, logistics and execution in the Associates' five regions. This can include up to 20 events per year. She is the point person for venue representatives in coordinating menus, room design, tablescapes, timelines, deposits, and budget. She manages the online distribution of all program and travel-related invitations and communications, takes RSVP's for all events and manages/batches and submits related revenue. Bella provides support for Board meeting planning, execution, and follow-up. In addition, she is responsible for producing Associates monthly financial and membership reports.